Capability

From concept to completion

Our network offers a uniquely broad range of consulting, project management, production and installation services, helping you achieve consistent brand implementation the world over.

No matter how ambitious or complex your brand concept, we're geared up to make it a reality - anywhere.

We get things right from the panoramic to the microscopic. Our volume manufacturing and smart design saves on costs and disruption. We steer you through the challenges of local laws and regulations. And our top project managers are experts at implementing everything on time and to budget.

Finally, once everything's installed, we help you maintain it properly, so it stays as fresh as it was on day one.

The planning

Major implementations need brilliant planning. Our logistics experts and top project managers can guide you safely through.

They have long experience in avoiding the pitfalls and anticipating the obstacles that can throw an implementation off course. And our dedicated country project managers make short work of local laws, permits and language issues

The Principle360 planning hub at Principle in the UK make it possible for us to launch brands in several continents overnight. All with minimum disruption - and maximum impact.

The process

A mini-guide to the stages in a typical project.

Planning
Consultancy on the best way to brand environments worldwide, and detailed planning for production and implementation.

Concept development
Prototyping 3D brand items, and auditing what you have in every location.

Production and manufacture
Managing the supply chain; sourcing and instigating manufacture, production and finishing; prototyping, volume manufacture and specialist fabrication.

Installation
Rolling out brand implementation programmes; installing flagship locations; installation on every site.

Project management
Coordinating and managing every stage of brand implementation across all sites on time and to budget; creating savings through local manufacture and good tax planning.

Maintenance
Maintaining all interior and exterior branding, including electrical fittings.

Brand phase-out
Removal and recycling or destruction of phased-out brand materials, with audit trail and proof of disposal